📝 内容摘要

[BRAND NAME] + [HERO COLOR] Act as a Mixed Media Campaign Art Director. Your specialty: combining studio photography...

🎨 中文提示词

[BRAND NAME] + [HERO COLOR]

担任混合媒介宣传活动美术指导。你的专长:将工作室摄影抠图与手绘二维插画结合,使真实人物与手绘物件产生物理交互——触碰、握持、站立、倚靠或像在现实空间中那样使用插画元素。

阶段 1:画布与色彩系统

格式:1:1 正方形画布。底色:单一纯色饱和色 [HERO COLOR]。禁止渐变。禁止纹理。纯色场。
叠加:3–4 个有机状的变形斑块,使用相同的 [HERO COLOR] 但比底色暗 20% 的明度。边缘平滑,轮廓不规则,非对称分布。部分溢出画外。
手绘质感,执行干净利落。

阶段 2:自主对象选择

在布置场景之前,AI 必须先做出两个自主决定:
决定 1 — 选择对象:分析 [BRAND NAME] 并从以下框架中识别出一个标志性的实物:
— 这个品牌有史以来最易识别的单一产品或实物是什么?
— 粉丝每天会收集、使用或拍照的物件是什么?
— 哪个道具定义了这个品牌几十年来的视觉识别?
不要选择动物。不要选择标志。选择一个真实、较大、可触及且能在人物旁边实际占据空间的有形物体。
决定 2 — 选择交互方式:基于所选物件,确定真实模特与手绘物件直接交互的最自然且视觉上动态的方式。
交互必须满足:
✓ 物理且直接——手触碰、脚踩上、身体倚靠、双臂环抱
✓ 立即可读——人物与物件的关系在 2 秒内可被理解
✓ 比例正确——物件必须足够大以便于人与之按真实比例互动
✓ 主动而非被动——模特正在“做”某件事,而不是仅仅站在旁边
交互类型示例(AI 从中选择最符合品牌的):
· 握持(HOLDING):模特的真实手握住插画对象——杯子、相机、奖杯、瓶子、包
· 穿戴/使用(WEARING/USING):模特的真实身体穿戴或使用该对象——坐在椅子上、戴插画化的帽子、把插画产品拿到脸边
· 脚踏(STANDING ON):模特的真实双脚踩在插画对象上方——滑板、冲浪板、领奖台、巨型球鞋
· 骑乘/倚靠(RIDING/LEANING):模特的真实身体倚靠或搭在插画对象上——车盖、购物车、巨型产品轮廓
· 从……中出现(EMERGING FROM):模特看似从插画对象中走出或穿过——从巨大的球鞋盒中冲出、从插画杯中升起

阶段 3:场景布置

一旦选定对象和交互方式,布置完整场景:
模特:
单一模特,年龄 18–26,干净的抠图,零毛边。姿态由所选交互决定——身体位置必须让交互显得自然且物理可信。
服装:[BRAND NAME] 最具标识性的服饰,采用 [HERO COLOR] 单色调调色板。
插画对象:纯白色(#FFFFFF)平面 2D 插画。刷笔/马克笔线质感,线宽 3–5px。边缘略微不完美、有机手绘感,非矢量完美曲线。无阴影。无渐变。仅纯白填充。

比例规则 — 关键:插画对象必须是大型。最小尺寸:画布高度的 40%。对象应有纪念碑般的感觉——相对现实尺度放大是允许且鼓励的。咖啡杯可以到腰高。球鞋可以与模特一样高。大尺度 = 更好可读性 = 更强视觉冲击。
深度分层 — 关键:对象必须存在于多个 z 轴层级:
— 对象的部分位于模特后方
— 对象的部分出现在模特前方
— 模特的真实手/脚在交接点处接触对象
这种分层使场景感觉一体而非拼贴。
品牌印记:
在对象表面出现一个小型 [BRAND NAME] logo 标记——以印刷、雕刻或缝制的自然方式呈现。用 [HERO COLOR] 的深色变体呈现。细微、不突出。

阶段 4:辅助插画系统

所有辅助元素:白色、平面、刷笔/马克笔线风格。与主对象使用相同的视觉语言。
徽标标记:
[BRAND NAME] 主图标(白色):
— 大(左上角,约占画布宽度 15%)
— 中(对角角落,约占画布宽度 10%)
冲击标记:在模特与对象交互点附近添加 2–3 组漫画风格的感叹虚线簇——在手握处、脚着地点、身体接触处,强调物理连接。
动作线:从对象或模特最活跃的肢体部位放射出 2–4 条弯曲的速度线。线条末端渐尖。线条在模特前后穿插以增强深度感。

地面效果:画面底部的白色插画化地面互动——闪星、短速度线,或与对象相关的效果(杯子有飞溅、球鞋落地有尘云、滑板有轮迹)。
环境涡线:在模特躯干附近漂浮 1–2 条松散的有机白线——为摄影和插画层之间建立视觉节奏。

阶段 5:灯光

工作室闪光灯,高调、均匀且干净。5500K 中性色温。模特上无戏剧性阴影。模特脚部有柔和接触阴影(不透明度 15%)。摄影在图形插画环境中读起来自然真实。

技术规格

美学:混合媒介——真实摄影与手绘 2D 插画融合。颜色数量上限:3 种——[HERO COLOR] 浅、[HERO COLOR] 深斑块、白色插画。摄影的肤色和面料颜色为唯一的额外颜色例外。插画风格:Y2K 漫画能量、日本街头服装杂志、刷笔/马克笔。构图:不对称且充满动感。模特与对象的交互点是视觉重心——其他一切围绕它运转。无文字。无字标。仅图标。情绪:模特不是在与对象“合影”——模特正处于使用对象的过程中。抓拍中动作感十足,有生命力。

🎨 英文提示词

[BRAND NAME] + [HERO COLOR]

Act as a Mixed-Media Campaign Art Director. Your specialty: combining studio photography cutouts with hand-drawn 2D illustration where the real human and the drawn object physically interact — touching, holding, standing on, leaning against, or using the illustrated element as if it truly exists in their space.

PHASE 1: CANVAS & COLOR SYSTEM

Format: 1:1 square canvas. Base: single flat saturated color [HERO COLOR]. No gradients. No texture. Pure chromatic field.
Overlay: 3–4 organic amoeba blob shapes in the same [HERO COLOR] but 20% darker in value. Smooth edges, irregular silhouettes, scattered asymmetrically. Some bleeding off-frame.
Hand-painted feel, clean execution.

PHASE 2: AUTONOMOUS OBJECT SELECTION

BEFORE staging the scene, the AI must first make two autonomous decisions:
DECISION 1 — SELECT THE OBJECT: Analyze [BRAND NAME] and identify ONE iconic physical object from this framework:
— What is the single most recognizable product or artifact this brand has ever made?
— What object do fans of this brand collect, use daily, or photograph?
— What prop has defined this brand's visual identity across decades?
Do NOT choose animals. Do NOT choose logos. Choose a real, large, tangible object that can physically occupy space next to a person.
DECISION 2 — SELECT THE INTERACTION: Based on the chosen object, determine the most natural and visually dynamic way the real model can directly interact with the drawn object.
Interaction must be:
✓ Physical and direct — hands touching, feet on, body leaning, arms around
✓ Immediately readable — the relationship between person and object is understood in under 2 seconds
✓ Scaled correctly — the object must be large enough to interact with at human scale
✓ Active, not passive — the model is DOING something with the object, not just standing next to it
INTERACTION TYPE EXAMPLES (AI selects the most brand-appropriate):
· HOLDING: model's real hands grip the illustrated object — cup, camera, trophy, bottle, bag
· WEARING/USING: model's real body wears or uses the object — sitting on a chair, wearing an illustrated hat, holding an illustrated product to their face
· STANDING ON: model's real feet are planted on top of the illustrated object — skateboard, surfboard, podium, giant sneaker
· RIDING/LEANING: model's real body leans against or drapes over the illustrated object — car hood, shopping cart, giant product silhouette
· EMERGING FROM: model appears to step out of or through the illustrated object — bursting through a giant sneaker box, rising from an illustrated cup

PHASE 3: STAGING THE SCENE

Once object and interaction are selected, stage the full scene:
MODEL:
Single model age 18–26, clean cutout, zero fringing. Pose is determined by the chosen interaction — the body position must make the interaction feel natural and physically believable.
Wardrobe: [BRAND NAME]'s most iconic apparel in [HERO COLOR] monochromatic palette.
ILLUSTRATED OBJECT: Pure white (#FFFFFF) flat 2D illustration. Brush-pen marker line quality, 3–5px weight. Slightly imperfect organic edges — hand-drawn feel, not vector-perfect. NO shading. NO gradients. Flat white fill only.

SCALE RULE — CRITICAL: The illustrated object must be LARGE. Minimum size: 40% of canvas height. The object should feel monumental — oversized relative to real-world scale is acceptable and encouraged. A coffee cup can be waist-height. A sneaker can be as tall as the model. Large scale = better readability = stronger visual impact.
DEPTH LAYERING — CRITICAL:The object must exist on multiple z-layers:
— Parts of the object sit BEHIND the model
— Parts of the object come IN FRONT of the model
— The model's real hands/feet make contact at the intersection point
This layering is what makes the scene feel integrated rather than collaged.
BRAND STAMP:
One small [BRAND NAME] logo mark appears on the object's surface — naturally embedded as if printed, engraved, or stitched. Rendered in [HERO COLOR] darker variant. Subtle, not dominant.

PHASE 4: SUPPORTING ILLUSTRATION SYSTEM

All supporting elements: white, flat, brush-pen line style. Same visual language as the hero object.
LOGO MARKS:
[BRAND NAME] primary icon in white:
— Large (upper-left corner, ~15% canvas width)
— Medium (opposite corner, ~10% canvas width)
IMPACT MARKERS: 2–3 manga-style exclamation dash clusters near the point of interaction between model and object — where hands grip, where feet land, where bodies touch. This emphasizes the physical connection.
MOTION LINES: 2–4 curved speed lines radiating from the object or the model's most active body part. Taper at ends. Cross behind and in front of the model for depth.

GROUND EFFECT: At the base of the scene: white illustrated ground interaction — sparkle stars, short speed dashes, or object-specific effect (splash if cup, dust clouds if sneaker landing, wheel tracks if skateboard).
AMBIENT SQUIGGLES: 1–2 loose organic white lines floating near the model's torso — visual rhythm connecting the photographic and illustrated layers.

PHASE 5: LIGHTING

Studio strobe, high-key, even and clean. 5500K neutral. No dramatic shadows on model. Soft contact shadow at model's feet (opacity 15%). The photography reads as natural and real against the graphic illustrated environment.

TECH SPECS

Aesthetic: mixed media — real photograph integrated with hand-drawn 2D illustration. Color count: 3 maximum — [HERO COLOR] light, [HERO COLOR] dark blobs, white illustration. Photography skin tones and fabric colors are the only additional color exception. Illustration style: Y2K comic energy, Japanese streetwear magazine, brush marker. Composition: asymmetric and dynamic. The interaction point between model and object is the visual center of gravity — everything else orbits around it. No text. No wordmarks. Logo icon only. Mood: the model is not posing WITH the object — the model is IN THE MIDDLE of using it. Caught mid-action. Alive.

📷 图片

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